Make sure your website is ready for launch with our web design checklist
Content
- Immediately obvious from homepage what your business is about
- Company logo & name prominently placed
- Headings are clear and descriptive
- Company contact details
- Copyright notice
- Privacy Policy, Terms & Conditions, FAQ
- Endorsements for your products / services
- Proof read for spelling mistakes, grammatical errors etc.
Accessibility
- Website pages validate
(The W3C website has HTML & CSS Validation tools) - Loads quickly
(People are unlikely to wait over 15 seconds for a page to load) - Website displays correctly in various browsers
(Safari, Opera, IE, Firefox etc.) - Easy method of navigation
(Consistent throughout the website) - Content easily readable
(Font size and colour contrast from background) - Turn off Javascript & Flash and test again
Search Engine Visibility
- Unique meta descriptions for important pages
- General content uses keywords / phrases
- Content correctly formatted using heading tags
(Using keywords in headings) - Link between content pages within page content
- Unique titles for each page
- Format of URLs is search engine (& user) friendly
- Images have alt tags (also important for accessibility)
- Website usable in a text-only browser
(this is how a search engine sees your site)
Once you are ready to launch
- Submit your website to directories such as DMOZ
- Write & submit articles relevant to your website
(include your website details and brief bio) - Promote using social marketing, Facebook, Twitter etc
- Start offline marketing (where appropriate)
- Track your website using Google Analytics or similar